Category: Uncategorized

Did You Know?: Food Trucks Are Taking Over the World

If you live in any urban city you should know what a food truck is. If you leave your house most days of the week, you’ve probably seen them popping up everywhere. Actually, you don’t even have to live in a major city nor in a hip neighborhood. They are literally everywhere. Even if you can’t see them, you’ve definitely heard of them. People tell you they’re awesome, expensive, dirty and annoying. Though many of those things could quite possibly be true, we can’t deny that they are taking over the world. Is that good or bad? I’ll leave that for you to decide.

According to Emergent Research, the presence and revenue of food trucks will increase 3-4% within the next five years. That’s pretty fucking fast and they’re making a lot of money. Revenue is expected to increase to $2.7 billion to be exact, says Small Business Labs.

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Not only are food trucks being developed by innovators with unique ideas, but major figures in the game we’re already very familiar with are jumping on the street food bandwagon. A good amount of fast-food companies have admitted to considering to add food trucks to their business. Chains like Chick-fil-A, Burger King and TCBY have already hit the road….which is ridiculous. If any fast-food chain needs a food truck, it’s definitely In-n-Out.

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And for obvious reasons, starting food trucks are much cheaper. Like cheap as shit compared to brick and mortars. With the economy being amazing and all, people still gotta find ways to make their dreams come true right? USA Today lays out how the need for food and low production costs are contributing to this growing phenomena.

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For more really interesting trends and statistics pertaining to food trucks, take a look at the complete Emergent Research’s 2012 Food Truck Report.

OTG: Picnic Edition

Photo courtesy of Off THe Grid: Picnic at the Presidio Facebook Page

It’s the last weekend for Off The Grid’s Picnic in the Presidio! And it’s free!! So reschedule your bougie brunch and bring out your warm blankets because why would you want to miss this? Off the Grid’s picnic takes everything to the next level by bringing San Francisco’s best restaurants to you with fun events. Not only does OTG bring you awesome food but there’s gonna be mimosa, bloody mary and Irish coffee vendors that will SERVE YOU BLANKET-SIDE…Oh my god. There are limited servings so get there early. Oh, and get this! After we’re all done force feeding ourselves one more bite of Humphry Slocombe’s Secret Breakfast ice cream, we can burn it all off by renting horseshoes and croquet sets. Okay, not exactly vigorous activity, but whatever. OTG will be providing free tarps to keep everyone dry and will also offer Army-style wool blankets for rent. If you ask me, renting blankets is kind of weird…so just bring your own. If playing classic lawn games doesn’t prevent you from passing out from being so full, bring a yoga mat! Because there will be FREE YOGA CLASSES TOO. I really don’t know what isn’t going to be happening because this literally sounds like the perfect outdoors food event.

When: October 28, 2012 @ 11am-4pm

Where: Main Post Lawn, The Presidio

Food:

Contact: 415-339-5888

Series of Pan-Asian Pop-ups Launches Tonight!

Your opportunity to explore pan-Asian cuisines has arrived in the city! Eastern Addition will be a three-month long pop-up adventure that will take place at Vinyl Wine Bar (359 Divisidero). Every Wednesday, starting October 17, a different cuisine and a star chef will be in the spotlight. How awesome is that?! The goal of Eastern Addition is to basically showcase great chefs with different specialties that more people should know about. This is definitely something I support and you should too! There’s gonna be great food, so why the hell not?

Tonight’s pop-up (6-11 p.m.) will be featuring Tak Matsube, formerly of Bushi-Tei and his take on “Japanese Hard-Hat Cuisine,” which I’m guessing is more casual, comfort food. According to SF Weekly, the dishes will be priced at $3 to $11. NOT BAD!

I’m not really sure when tonight’s list closes, but since there is limited space, email you reservation to: easternaddition@gmail.com with your name, number and party size. Hopefully you get in! If not there’s always next week 🙂

Like Eastern Addition on Facebook and follow them on Twitter for updates and weekly schedules.

Happy Eating!

Konnichiwa!

For those who aren’t familiar with the translation, hello! I’m Nicole Kiana Dobarro, your not-so-typical “island girl” who is really a city girl. I was born and raised in Honolulu and recently left everything I knew for San Francisco. I’m a Hawaiian-Argentinean-Korean-Portuguese-American (quite a mouthful, I know). I believe every aspect of my heritage finds its way into my daily life, especially my cooking.

I’m currently studying journalism, but I’m really a chef that loves to write. And I only love to write about food…or restaurants, techniques and other chefs. Well, technically I’m not a chef yet, but I will be!

As for fun facts about me: My last meal would have to be Momofuku’s pork buns, a spicy ahi bowl and dim sum. I will one day have a corgi because they are the best dogs. I just started watching Dawson’s Creek…and I’m hooked. And I often cook as a form of procrastination to avoid homework. Oops.

PopStreet is my effort to collect all the latest news about the coolest food trucks and pop-ups in San Francisco. This blog will help you find the best and the worst of the street food world. I’ll keep you updated on returning pop-ups and newbies! PopStreet will also get you inside the kitchens to get to know the great people behind these establishments.

Are you new to the this growing food phenomenon? Get out there and eat! Check out the people behind the Bay Area’s greatest food trucks and hear their stories. Let’s not forget about the Bay’s quality pop-ups! Find out how they got started and where the inspiration came from.

For veteran food enthusiasts who are looking for a great new spot, check out The Bold Italic’s Food & Drink section. They’ve got some really cool stories on how to cover Off The Grid in 24-hours and what the cool kids behind the city’s best pop-up do for fun.

Want to keep up to date with weekly pop-up schedules? SF Weekly’s SFoodie does a great job at keeping tabs of what’s happening in your neighborhood. Pop-ups and food trucks are all around us! So please, for the love of god, go eat some good food.